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SAP Hungary

2020

Challenge

SAP wanted to promote its Business One ERP product. Their main goal was to effectively reach the Hungarian SMEs in a B2B activity, and to generate valueable leads.

Solution

The project, titled „50 days, 50 clients”, processed case studies of Hungarian SMEs. We revealed one case study each day – of companies coming from various sectors of the economy – on a collecting page, then we used effective online targeting methods to reach target groups that could enrich SAP’s Hungarian client portfolio.

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